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Trade article: Kidult Products Take Toys to New Arenas

Grown-up Kid Stuff: Kidult Products Take Toys to New Arenas By Leslie Birdwell Mom uses her Blackberry, Dad has a portable DVD player and everyone’s walking around and talking on the phone. Naturally, kids want their very own electronic gizmos that really work. Maybe it’s time to say goodbye to the toy tea set and the toy workbench — and say hello to the juvenilization of consumer products. What drives this trend? It’s really pretty simple. Consider that much of children’s play is imitative, says Sean McGowan, a toy industry… Read more Trade article: Kidult Products Take Toys to New Arenas